Overview In 2024, competitive intelligence (CI) is crucial for higher education institutions to navigate the competitive student recruitment landscape, providing…
Overview The demand for postgraduate programs is increasing globally, particularly among international students, influenced by career prospects and financial factors.…
The way businesses approach customer relations is undergoing a significant transformation. Gone are the days of generic interactions and one-size-fits-all…
Customer churn remains a constant threat to SaaS companies. Studies show churn rates hovering around 5% significantly impacting a company's…
With customer acquisition costs constantly rising, retaining existing clients has become more crucial than ever. How to increase customer retention…
In today's data-driven business world, where customer acquisition costs are skyrocketing and retention is the key to sustainable growth, understanding…
In today's competitive marketplace, where customer loyalty can make or break a business, effective client monitoring has transcended from a…
Introduction Customer expectations now mutate faster than ever, demanding a departure from generic, one-size-fits-all approaches. Businesses must delve deeper,…
OverviewIn 2024, with national governments tightening student visa policies and the rise of online learning, higher education institutions (HEIs) face…
OverviewThis article underscores the importance for higher education institutions to develop comprehensive, data-informed marketing strategies that leverage digital platforms and…